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WhatsApp is one of the fastest growing mobile messaging apps. It is available for both IOS and Android users, regardless of their location or device type. The app has about 900 million active users. It is an effective channel for direct communication with potential customers.
According to research, 61% of people would rather message USA WhatsApp Number Data companies than talk on the phone. Therefore, using new strategies and tools in the marketing mix of an online store will help reach a wider audience and increase sales. Below, we will look at the most important features of the WhatsApp platform for business and how to use them.
Reasons to Use WhatsApp Messages to Promote an Online Store. Using WhatsApp to directly reach out to potential customers and make sales is extremely effective. The main goal of this marketing strategy is to increase reach, build brand awareness and encourage repeat business.
The idea behind WhatsApp messaging is to get the message out to the masses. The secondary benefit is to attract new potential customers who may become regulars.
Low cost. This is the main reason why marketers use WhatsApp mass marketing. To use the platform, all you need is a stable internet connection and the willingness to respond quickly to user requests.
Security: This channel is a good way to exchange data with clients securely, as the messages are encrypted. Users can be sure that confidential information will not be shared with third parties.
Promptness: Compared to other advertising media, WhatsApp Marketing has the advantage of getting quick responses and feedback from customers. Quick analysis of user data. WhatsApp messaging allows marketers to create surveys to better understand the demand for products or services.
Personalization. Individual communication with potential buyers is a trend in online marketing. This approach significantly increases loyalty to the online store and promotes active communication between customers and the brand. More than 70% of consumers claim that they interact only with personalized marketing newsletters. Massiveness. WhatsApp is a free platform available in over 50 languages, and almost every user uses it on a daily basis. This nuance makes in-app advertising a profitable practice.
Reactivity: Instant messaging allows advertisers to quickly launch their marketing strategy and take their business to the next level. Availability: The advertising tool allows you to send messages even to DND numbers and supports all devices. Automation: The process of sending mass messages to potential clients can be automated using various software services.
High conversion rate. Choosing the perfect channel for initial contact with customers is important. According to statistics, customers respond to 40% of WhatsApp messages. Correspondence with a potential buyer can increase the conversion rate by 2 times.
Building trust with your audience. Most users feel more connected to a brand if they use a messenger to communicate with a seller. This makes WhatsApp messaging a powerful tool for building long-term interactions with customers. The tool helps online stores significantly reduce costs. Since customer acquisition costs 5-25 times more than retention.
Algorithm of the tool operation
Start a conversation on WhatsApp to connect with your audience and get regular, loyal customers. There are several ways to get a customer to the app:
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發表於 2024-12-22 13:54:06
