Vietravel is able to directly operate a distribution system

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Thus, it can be seen that Vietravel has the right and appropriate pricing strategies that contribute to attracting customers, increasing revenue for the company and providing good support for the remaining tools of the marketing strategy. by Vietravel . 3. Distribution strategy (Place) In the business activities of each enterprise, product consumption is the most important step. The ultimate goal that the company wants is to sell products and achieve business profits. Therefore, they always choose distribution strategies suitable for their products and business services. For Vietravel, the company has spread 16 branches in provinces and cities in Vietnam such as Quy Nhon and Hanoi. Hai Phong, Hue, Da Nang, Nha Trang, Long Xuyen, Can Tho, Binh Duong, Phu Quoc, Lao Cai, Phan Thiet. And includes 5 offices: 1 office in Thailand, 2 offices in Cambodia, 2 offices in the US.


Opening the 7th facility in the Southwest Vietravel's marketing Australia WhatsApp Number List strategy also uses online channels to perform distribution functions, includingVietravel stronly focuses on selling tours through online sales. Based on good management capacity and experience,  with many channels and intermediaries. Based on strong financial capacity, Vietravel can undertake and manage distribution through its branch system. In addition, with the desire to dominate the market and compete with domestic travel businesses (Saigontourist, TST tourist). Vietravel uses an extensive distribution network with many branches everywhere in the country. combined with the formation of more and more representative offices abroad. 4. Promotion strategy (Promotion) 4.1. The message needs to be conveyed Since the early days of its establishment, Vietravel's message "Vietravel is a professional travel organizer" has always been a mark. The message is both a guideline for the company's activities and creates the class of the brand.



In addition, each program that the company offers always has its own messages. And its online sales website Vietravel has chosen the message "The first online tour sales network in Vietnam travel.com.vn - satisfaction anytime, anywhere." From there, it can be seen that all messages highlight the benefits for Vietravel's customers. The form of the message is short and concise, expressed through the business's website and advertising leaflets. Vietravel has chosen both direct and indirect communication channels to convey its message. Direct: through staff contact with customers. Indirectly: through print or online newspapers. 4.2. Advertisement chien-luoc-marketing-cua-vietravel Vietravel's advertisements are updated regularly and quickly Print advertising through publications with information about tour prices, time, transportation, etc. updated regularly, quickly reaching customers. Travel guidebooks, solving common situations guests encounter such as motion sickness, lost luggage, and things to avoid when traveling. Advertising on mass media is also widely applied such as in newspapers, online newspapers, forums.