When you’re leveraging digital marketing statistics, you have full confide...

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Back in school, we dreaded when teachers asked us to show our work behind the answer to a problem. But while we still hate math, we now understand the reason behind always having to show our work: we needed to have the “why” backing how we got to a particular point. The same goes for digital marketing. You want to know the true reasons why you’re implementing one marketing strategy over another! Our job today is to “show your work” for you, with 165 key digital marketing statistics in five different categories. With this post in your back pocket, you’ll have the data points to back every marketing decision you make in 2024 and beyond with confidence.

Table of contents Why are digital marketing Benin WhatsApp Number statistics important? General digital marketing statistics Online advertising statistics SEO statistics Social media marketing statistics Email marketing statistics Website statistics Even more digital marketing statistics Why are digital marketing statistics important? We know we need to prove the point of our work with digital marketing statistics, but here are a few other reasons why making data-backed decisions in marketing is so important: Statistics help you prioritize your efforts.

If you’re implementing a multi-channel marketing strategy, you’ll want to know how certain platforms will perform compared to others. With statistics to back your choices, you’re able to know what channels might require more resources over others. Digital marketing statistics help you stay competitive. With these data points, you’re able to know what others are doing—which can help you jump ahead of your competitors. Stay on top of trends. Data reveals patterns and digital marketing trends that can help you to identify strategies and platforms where it might make sense to be an early adopter. Data can make room for other strategies.